MGT 103 Introduction to Entrepreneurial Thinking
Entrepreneurial thinking enables engineers to design value-added products and processes that delights the customer and creates a superior business model. This course teaches students a new way of problem solving, finding unique fit between a real-world problem and a new solution. Learning objectives include: teaming and leadership skills; obtaining information through customer discovery; enhancing presentation skills; and techniques for assessing a new idea, including customer and value analysis, competition analysis, and basic financial analysis. The course is taught in an interactive, immersive and experiential format through a hands-on project and computer simulation. In-class time is focused on active discussions, team activities, and project presentations.
Distribution
School of Engineering and Science